Hughes Norton, an original SuperAgent at IMG, helped make Tiger Woods…….

 

Hughes Norton, an original SuperAgent of IMG, left an indelible mark on the golfing world, particularly in his pivotal role in shaping the fortunes of Tiger Woods. Norton’s groundbreaking move secured Woods a staggering $60 million before his professional debut, setting a new standard in golf’s financial landscape.

However, just two years into their collaboration, Woods severed ties with Norton, sending shockwaves through the industry. Norton, once at the peak of his career, found himself ousted from IMG by Mark McCormack, the industry titan who had mentored him.

For a quarter-century, Norton lingered in obscurity until now. In his co-authored book, “Rainmaker,” with George Peper, Norton unveils the untold story of his rise and fall in sports management. From clandestine negotiations to record-breaking deals, “Rainmaker” provides a gripping peek into the inner workings of golf’s elite.

Norton’s journey with Woods began serendipitously in Cypress, California, where he recognized the young prodigy’s potential. Despite NCAA regulations, Norton fostered a relationship with Woods and his family, even hiring Woods’ father, Earl, as a talent scout for IMG.

The pinnacle of Norton’s efforts arrived on the eve of Woods’ professional debut in 1996. Securing offers totaling $60 million from Nike and Titleist, Norton ensured Woods’ financial stability, a rare feat in the volatile world of professional golf.

Before Woods, Norton had established himself as a master dealmaker, following in the footsteps of mentor Mark McCormack. From Arnold Palmer to Greg Norman, Norton’s client roster comprised golfing royalty, each benefiting from his expertise.

Yet, behind the scenes, Norton’s personal life crumbled under career demands, leading to divorce. Despite a generous severance from McCormack, Norton faced hurdles in establishing his own sports marketing firm, a testament to IMG’s industry dominance.

In “Rainmaker,” Norton reflects candidly on his triumphs and setbacks, offering insights into the pressures faced by sports management figures. From Woods’ pursuit of perfection to Norman’s quest for fame, Norton’s revelations provide a rare peek into sporting icons’ minds.

As “Rainmaker” unfolds, Hughes Norton’s legacy as a SuperAgent is cemented, his impact on golf enduring.