BREAKING: First look at Justin Timberlake and Tiger Woods plans for historic cinema.
Nexus Luxury Collection, as shareholders, revealed plans in October 2023 to launch their second T-Squared Social venture in a university town, following their success in New York. The venture involves transforming the 94-year-old New Picture House into a premium sports and entertainment facility.
Despite community objections with over 12,300 signatures on an online petition, both the developers and the cinema owners are pushing forward with their plans.
In response to the community feedback, T-Squared Social and New Picture House have unveiled new visuals and a website showcasing “new, enhanced proposals.” The main auditorium and two out of three screens will be retained, with improvements planned for Cinema 3’s seating and technology.
Cinema 2 will feature comfortable seating groupings for socializing, along with an area for electronic darts. The main cinema, Cinema 1, will remain a multi-functional space, showing films alongside sports simulators like golf and rugby. Flexible seating arrangements will accommodate various activities, with dimmed lights and paused activities during movie screenings.
The character of the auditorium will be preserved, with existing features such as the ceiling, walls, and stage retained. The upper level of the cinema will also remain unchanged, with over 300 seats retained for cinema-goers.
The exterior of the building, including the name, will remain untouched, with renovations limited to the interior. T-Squared Social aims to invest significantly in the town, creating job opportunities and preserving the cinema legacy.
David Morris, the Managing Director for New Picture House, will oversee the transition to the new venture, emphasizing the necessity of change due to the cinema’s low occupancy rate.
MP Wendy Chamberlain encouraged community members to review the proposed plans outlined on T-Squared Social’s website and video. The website offers answers to frequently asked questions and invites further inquiries.
A planning application is set to be submitted to Fife Council, with T-Squared Social aiming for a Spring 2025 opening for the New Picture House venture.